Posted by Nicole Reineke
[This is the fifth excerpt from my How to Sell Backup to Your CFO whitepaper.] It is the nature of every technology industry to tout its features and promote the attributes of its offerings. The dat...Read More
Posted by Mark Campbell
[This is the third excerpt from our How to Sell Backup to Your CFO whitepaper.] Like all metaphors, the insurance metaphor for data protection breaks down when analyzed in more detail. Insurance at ...Read More
Posted by Nicole Reineke
[This is the first excerpt from our How to Sell Backup to Your CFO whitepaper.] A CEO throwing a party takes his executives on a tour of his opulent mansion. In the back of the property, the CE...Read More